The Application of Semantic Expression in Tableware Designs
An the society reigned by the logic of signs, product semantic expression definitely facilitates the promotion of the product itself largely. As an industry product, tableware is no exception in application of semantic expression. This paper analyses the five major aspects of the semantic expression in tableware design, which are shape semantic, color semantic, material semantic, emotion semantic and culture semantic. Moreover, this paper projects more accurately the in-depth signification hidden in the customer consciousness and subconsciousness, such as psychology, culture, society, environment and so on to the shape of the tableware. Consequently, it echoes with users perception and appreciation.
Liu Ling
The Information Engineering and the Electromechanical Engineering School, Beijing Institute of Graphic Communication, Beijing, China, 100102
国际会议
2011 International Conference on Product Innovation Management(第六届产品创新管理国际会议)
武汉
英文
170-173
2011-07-16（万方平台首次上网日期，不代表论文的发表时间）