Study on Enterprise Cultural Integration after Geely’s Acquisition of Volvo

摘要：

With the acceleration of economic globalization, and the growing market competition, implementation of transnational merger and acquisition (M & A) has become an important way for Chinas enterprise to expand its competition strength and seek oversea expansion. Throughout the history of Chinese automotive enterprises’ oversea acquisitions, whether the enterprise cultural integration succeded or not has become a key factor for the integration performance. Its study of cultural integration is necessary since Geelys acquisition of Volvo is significant especially as Geelys domestic private enterprise status. In this paper, we first make a comparison of the two enterprises’ institutional culture, material culture and spiritual culture and then propose corresponding enterprise cultural integration methods of the three aspects.

作者: Liao Haiyan Chen Xiaohui

作者单位: School of Management,Wuhan University of Technology,Wuhan,Hubei,P.R.China,430070

会议类型: 国际会议

会议名称: The 7th International Conference on Innovation and Management(第七届创新与管理国际会议 ICIM 2010)

会议地点: 武汉

会议语种:英文

页码: 968-971

在线出版日期: 2010-12-04（万方平台首次上网日期，不代表论文的发表时间）