Risk Identification and Risk Evaluation on Real Estate Development Strategy

摘要：

This thesis firstly proposes an analysis concerning the involution of strategy risk of real estate as well as its characteristics, while discloses the reasons and the constitution of the risk. The paper takes fishbone-diagram to explain the real estate strategy-making and its implementation of Chinas enterprises while gives reasons for such strategy risk from ten aspects, constructs ten spokes wheel-boss model, and define the main risk of the real estate strategy. Benefiting from the External Factor Evaluation Matrix, The thesis constitutes Strategy Risk Composition Evaluation Model (SRC).

作者: Hao Yukai Wang Wei

作者单位: School of Management,Wuhan University of Technology,Wuhan,P.R.China,430070 School of Arts and Law,Wuhan University of Technology,Wuhan,P.R.China,430070

会议类型: 国际会议

会议名称: The 7th International Conference on Innovation and Management(第七届创新与管理国际会议 ICIM 2010)

会议地点: 武汉

会议语种:英文

页码: 2023-2027

在线出版日期: 2010-12-04（万方平台首次上网日期，不代表论文的发表时间）