Sustainable Packaging and Corporate Strategy
149, Shangda Road, School of Mechatronics and Automation, Shanghai University, Shanghai, 200072, P. R. ChinaSustainability is a complex question and is receiving increasing attention in the packaging domain. However, the study about it is deficient presently. Only several literatures have been published on the definition of sustainable packaging. In the work, the different definition of sustainable packaging from different department was introduced. In addition, some case studies were given about how the companies did to make the sustainability. The companies include Sealed Air, ANG Newspapers, Aveda and Nike. How reducing resource, recycling and reuse materials were explained through concrete figures. At last, the authors gave some advices about what was the corporate strategy for the sustainable packaging. Six aspects were introduced. They were aggrandizement the consciousness of sustainable packaging, exploitation market of sustainable packaging, building legal supervision and professional organization for sustainable packaging, development sustainable packaging materials, building effective recovery system for packaging waste and development green logistics for sustainable packaging.
Xiu-Ling Huang Zhi-Wei Wang Ting Ye Li Ming
Packaging Engineering Staff Rome, Shanghai University, Shanghai 200072, China Packaging Engineering Institute, Jinan University, Zhuhai 519070, China School of Mechatronics and Automation, Shanghai University, Shanghai 200072, China
国际会议
The 17th IAPRI World Conference on Packaging(第17届世界包装大会)
天津
英文
613-617
2010-10-12（万方平台首次上网日期，不代表论文的发表时间）