Info about women is on the Internet

摘要：

Around the year 2000, we did quite a bit of work on ‘green’ marketing (see chapter 5.4). It turned out, amongst a lot of other things, that generally speaking women are much more environmentally conscious than men, particularly between the ages of 18 and 40. Simultaneously it was observed that the percentage of female buyers purchasing consumer electronic products was rapidly increasing. Today buying cars, whisk(e)y and gin are the last strongholds ‘for men only’.

会议类型: 国际会议

会议名称: The 4th International Conference on Waste Management and Technology(第四届固体废物管理与技术国际会议)

会议地点: 北京

会议语种:英文

页码: 188

在线出版日期: 2009-11-28（万方平台首次上网日期，不代表论文的发表时间）