Can Music Change the Success Rate in a Slot-Machine Game?
In the present study, the effect of music on success rate and the impression of the slotmachine game was examined. In the first experiment, ten musical excerpts were used as musical stimuli. For two of the ten excerpts, performances in various speeds were also used. Eight participants played the game 200 times under the conditions of musical stimuli. They also played without music. The participants also evaluated the impression of the game using semantic differential scales for each condition. They also evaluated the impression of each excerpt without playing the game. Results indicated that the no-music condition showed the best rate of success. Moreover, a “mixed musical excerpt added “unpleasantness to the game and, in turn, resulted in a negative effect on the success rate. Increasing the speed increased the “potency of the game, but did not affect the success rate, systematically. In the second experiment, we used the two excerpts performed in various registers and with various timbres as musical stimuli. Eight participants played the game under the conditions of musical stimuli. They also played without music. The results showed that each excerpt added most pleasant impression to the game in specific register and with specific timbre. The pleasantness decreased in the other registers and with the other timbres. Moreover, the pleasant impression of the game resulted in a good success rate. These results suggest that music can control the success rate in a slot-machine game.
Masashi Yamada
Department of Media Informatics,College of Informatics and Human Communication,Kanazawa Institute of Technology
国际会议
The 10th Western Pacific Acoustics Conference(第十届西太平洋声学会议WESPAC X)
北京
英文
1-8
2009-09-21（万方平台首次上网日期，不代表论文的发表时间）