Detailed Analysis of the human-touch in Advertisment Design

摘要：

this paper discusses that in modern society, how to take full advantage of peoples emotional appeal. It is only to accurately use and grasp the emotion role in advertising design, people-oriented and resonate, could achieve sales objectives.

关键词： Advertising Design Emotional factors

作者: Zhang Meng

作者单位: Academy of Arts Huangshi Institute of Technology Huangshi, China

会议类型: 国际会议

会议名称: 2010 IEEE 11th International Conference on Computer-Aided Industrial Design & Conceptual Design(2010年第11届国际计算机辅助工业设计与概念设计学术会议)

会议地点: 浙江义乌

会议语种:英文

页码: 1039-1042

在线出版日期: 2010-11-17（万方平台首次上网日期，不代表论文的发表时间）