Reputation Model Based on C2C Online Auctions

摘要：

With the development of internet,ecommerce and auction websites grow promptly. The anonymity of online auction is unavoidable cause to fraud. Therefore,a comprehensive online auction reputation model is very important to solute. This paper puts forward a new method to calculate reputation scores by introducing some new parameters as transaction value,evaluation time and evaluation weight.

关键词： C2C online auctions reputation model

作者: Zhengwei Huang Chanjuan Cai Ting Yang Jiang Wei

作者单位: College of Economic and Management,China Three Gorges University,Yichang,443002,China

会议类型: 国际会议

会议名称: The Tenth Wuhan International Conference on E-Business(第十届武汉电子商务国际会议)

会议地点: 成都

会议语种:英文

页码: 114-119

在线出版日期: 2011-05-13（万方平台首次上网日期，不代表论文的发表时间）