Analysis about Partner Selection for Innovation Alliance Based on Markov Chain
Establishing alliance with other companies for cooperation may be a feasible way for SMEs to acquire the necessary techniques and assistance though alliance, but only 50 per cent or less of the alliance participants considered the alliance successful. So, this paper aims to establish a mechanism for partner selection via adapting relative weights of criteria according to the priority of motivations for establishing innovation alliance, constructs the partner evaluation and selection mechanism by adapting the relative weights of criteria and attributes according to the relationship between the criteria and motivations. The paper systematically deals with the interdependence between motivations and criteria for partner selection; a proper weight setting for these criteria is available and will comply with the original motivation for establishing the innovation alliance. The partner evaluation and selection mechanism proposed in this article can meet different situations by adapting the relative weights of criteria and attributes according to the relationship between the criteria and motivations for every particular situation, thus enabling decision makers to think more comprehensively before conducting a selection process.
Innovation Alliances Decision Making Partnership Selection
Sun Zhao-gang
Department of Business Administration ZhengZbou institute of Aeronautical Industry Management Zhengzhou, China, 450015
国际会议
成都
英文
1142-1145
2010-12-17（万方平台首次上网日期，不代表论文的发表时间）