Study on Information Asymmetry of Economic Commerce
Information Asymmetry is an important restrained factor in the process of e-commerce, which causes the imbalance of interests both the market trade sides, and also influences social fairness, justice principle and the efficiency of market resource allocation. From the causes of information asymmetry in the e-commerce, this paper analyzes the impaction of information asymmetry, and put forward Suggestions in Perfect technology, governments policy and intermediary agent in order to promote the healthy development of e-commerce.
Information Asymmetry E-commerce Market transactions
Wang Cheng Yang Jian-Xiu Wang Shi-Bo
Department of Information Management and Information System Qiqihar University Qiqihar, China
国际会议
成都
英文
1239-1241
2010-12-17（万方平台首次上网日期，不代表论文的发表时间）