Optimal Reliability Improvement, Warranty Policy and Sale Price for Second-Hand Products
In contrast with the vast literature on new products, a brief review shows that only a few researchers have worked on the determination of optimal marketing strategies (such as warranty policy and sale price) and engineering issues (such as reliability improvement and maintenance strategies) for secondhand products. On one hand, a reliability improvement program is usually costly and adds directly to the sale price, but on the other hand it improves the product reliability and can reduce the warranty servicing cost. In this paper, a three-parameter optimization model is developed to determine the optimal reliability improvement strategy, warranty policy and sale price of a second-hand product to maximize the dealers expected profit. We provide a numerical study to illustrate our results.
free repair warranty reliability improvement sale price second-hand product
MAHMOOD SHAFIEE STEFANKA CHUKOVA
Department of Industrial Engineering, College of Engineering, University of Tehran, Tehran, Iran School of Mathematics, Statistics and Operations Research, Victoria University of Wellington, Wellin
国际会议
北京
英文
214-221
2011-06-20（万方平台首次上网日期，不代表论文的发表时间）