RESEARCH ON DECISION-MAKING OF DISTRIBUTION CHANNELS FOR MANUFACTURERS IN THE PRESENCE OF DISRUPTION RISKS UNDER INTERNET ENVIRONMENT

摘要：

Disruption risks have taken place frequently and had a great effect on the traditional distribution channels of manufacturers. This paper focus on the relationship between the probability of disruption risks and the decision-making of distribution channels for manufacturers through formulating the expected profit functions. Two critical values of the probability are first obtained and then the conclusions are examined by numerical examples. At last, some guidelines are suggested for the distribution channel managers to make the decision about channel selection.

关键词： Disruption Risk distribution channel Internet Dual-channel

作者: Lei Wang Jiapeng Liu

作者单位: International Business College, Qingdao University, Qingdao 266071, China

会议类型: 国际会议

会议名称: 1st International Conference on Logistics,Informatics and Service Science(2011物流、信息化与服务科学国际会议 LISS 2011)

会议地点: 北京

会议语种:英文

页码: 105-109

在线出版日期: 2011-06-08（万方平台首次上网日期，不代表论文的发表时间）