RESEARCH ON THE LOGISTICS NEEDS OF ONLINE SHOPPING
In the process of online shopping, logistics has become increasingly important. Sometimes, the logistics has become a short board of online shopping. How to improve and update the logistics services has become one of urgent problems. Only when the third party logistics service value meets customers’ logistics needs, the enterprise could maximize their interests. In this paper, based on the characteristics of online shopping, we’ve summarized customers’ logistics needs: delivery quality, delivery time, low price, exchanging convenience and the collection of trade charges.
Online shopping Customer service value Logistics needs
Yong-Chao Fu Yi-Song Li
Institute of Economics and Management, Beijing Jiaotong University, Beijing, China
国际会议
北京
英文
301-305
2011-06-08（万方平台首次上网日期，不代表论文的发表时间）