ESTABLISHING FOOD TRACEABILITY SYSTEM BASED ON GAME THEORY From the Perspective of Retailers
Retail terminal is a weak link of the whole food supply chain in establishing the food traceability system, and also a key link in realizing traceability food value. This paper firstly analyzes the influence factors of retails adopting food traceability technology, then makes a game model to analyze three situations: nongovernment subsidy; the same government subsidy for adopting the traceability technology and higher subsidy for who adopts the system first. According to the analysis, the conclusion is drawn: it is unrealistic to ask all of retails to adopt food traceability technology; corresponding policy should be made to inspire a part of retails adopting the system first.
Traceability system Food supply chain Game theory
Wei Jin-shi Lan Hong-jie
School of Economics and Management, Beijing Jiaotong University, Haidian District, 100044 Beijing, China
国际会议
13th International Conference on Enterprise Information System(第13届企业信息系统国际会议 ICEIS 2011)
北京
英文
2820-2824
2011-06-08（万方平台首次上网日期，不代表论文的发表时间）