Opportunistic Entrepreneurship:A Literature Review
This paper reviews the theory development of entrepreneurship research from the opportunity perspective.It gives the definition of resultoriented entrepreneurship,opportunity-oriented entrepreneurship and opportunity.Drawing on the literature,it tryies to explain how to explore the three basic questions of opportunistic entrepreneurship provided by Shane and Venkatarman,combined with cognitive theory,prospect theory,institutional theory and group identification theory.At last it discusses the limitation of the opportunistic entrepreneurship and proposes new research directions in opportunistic entrepreneurship.
Entrepreneurial Opportunity Entrepreneurship Research Entrepreneurship Theory Opportunistic Entrepreneurship
CHEN Yanni
Zhejiang University,P.R.China
国际会议
杭州
英文
721-726
2010-10-24(万方平台首次上网日期,不代表论文的发表时间)