Inspiration of Service Enhancement Research in Manufacturing to Service Innovation
The paper expatiates how service industry improves its competence by innovation under knowledge background with the help of manufacturing service enhancement research, and as a new profit growth point. It defines manufacturing service enhancement content, and studies inspiration to service innovation from four aspects including re-interpret product concept, improving competitive advantage of distinction, Making product service added-value strategy and coinciding between service innovation and service pattern.
manufacturing service enhancement service innovation product
Wang Chongmei
Economics & Management School, Beijing University of Technology, Beijing, 100123,China School of Business Administration, Shandong Institute of Business and Technology,Yantai, 264005, China
国际会议
烟台
英文
711-713
2010-08-06(万方平台首次上网日期,不代表论文的发表时间)