会议专题

Inspiration of Service Enhancement Research in Manufacturing to Service Innovation

The paper expatiates how service industry improves its competence by innovation under knowledge background with the help of manufacturing service enhancement research, and as a new profit growth point. It defines manufacturing service enhancement content, and studies inspiration to service innovation from four aspects including re-interpret product concept, improving competitive advantage of distinction, Making product service added-value strategy and coinciding between service innovation and service pattern.

manufacturing service enhancement service innovation product

Wang Chongmei

Economics & Management School, Beijing University of Technology, Beijing, 100123,China School of Business Administration, Shandong Institute of Business and Technology,Yantai, 264005, China

国际会议

2010 International Conference on Management Science and Safety Engineering(2010管理科学与安全工程国际会议 MSSE 2010)

烟台

英文

711-713

2010-08-06(万方平台首次上网日期,不代表论文的发表时间)