Analysis on Chinas Major Retailers Profit Model: Theory Review and Prospects
In recent years, with the formation of a buyers market and the change of retail-supplier relationship, especially the expansion of large retailers scale and vertical control capabilities, many domestic large retailerss profit model and profit structure has undergone fundamental changes. A variety of Slotting Allowances and rent become major source of profit, also known as the rentier-type profit model. However, this profit model is pregnant with all kinds of crises, and to be harmful to the sustainable development of the supply chain. For this reason, an urgent need to strengthen study on the profit model of large retailers. In this paper, through literature review, we explore the nature and content of the retailer profit model and analysis the advantages and disadvantages and the future development direction of existing major profit model, hope to with provide some inspiration to strengthen the retail profit model studies.
profit model large retailer theoretical review research prospect
Chaoxun Sheng
School of Business, Renming University of China, Beijing, China
国际会议
香港·广州
英文
460-465
2010-07-25(万方平台首次上网日期,不代表论文的发表时间)