Research on the Relationship of Customer Satisfaction and Corporation Performance

摘要：

This paper focuses on the analysis of the relationship of customer satisfaction and corporation performance. The empirical data on customer satisfaction and corporation performance stem from 2007 and 2008 in Wuhan, from which it can be concluded that it is possible to find evidence for the hypothesis that there is a positive relationship between customer satisfaction and corporation performance.

关键词： customer satisfaction corporation performance

作者: GAO Xia

作者单位: Zhengzhou Institute of Aeronautical Industry Management, Zhengzhou, P.R.China, 450015

会议类型: 国际会议

会议名称: The 3rd International Institute of Statistics & Management Engineering Symposium(2010 国际统计与管理工程研讨会 IISMES)

会议地点: 威海

会议语种:英文

页码: 1173-1177

在线出版日期: 2010-07-24（万方平台首次上网日期，不代表论文的发表时间）