The Decision Making of Supplier with Insufficient Capital

摘要：

Facing solely demand uncertainty of market, a supplier with insufficient capital doesnt like to enter the market because of risk of the market The supplier looks forward to choosing a retailer with sufficient capital as his partner to share the risk of market. Based on dynamic game, we demonstrate that both the supplier and the retailers expected profit are positive when reaching Nash equilibrium. Under this condition, they are apt to enter market Therefore, this paper shows that the decision of the supplier is reasonable.

关键词： supplier game theory decision making KKT condition

作者: ZhiGuang Zhang

作者单位: Department of Mathematics,Dezhou University Shandong,china

会议类型: 国际会议

会议名称: The 2nd IEEE International Conference on Advanced Computer Control(第二届先进计算机控制国际会议 ICACC 2010)

会议地点: 沈阳

会议语种:英文

页码: 644-646

在线出版日期: 2010-03-27（万方平台首次上网日期，不代表论文的发表时间）