Alliance Networks as an Aid to Developing New Product: A Theoretic Framework

摘要：

With the rapid globalization, new product development increasingly becomes much more important for the success of enterprises. In the process of the new product development, an enterprises external alliance networks play a vital role for acquiring, using and creating knowledge. Therefore, from the perspective of enterprises external alliance networks, this paper explores how the centrality and the density of alliance networks, the heterogeneity among participants, and the absorptive capacity of enterprises affect the performances of new product The results of the paper will provide enterprises with very useful advices for developing new products.

关键词： alliance networks new product development new product performance

作者: LI Zhengwei ZHANG Kunning WONG Wangchan WANG Wenjing

作者单位: Zhejiang University of Technology, P.R.China California State University, USA

会议类型: 国际会议

会议名称: The Eleventh West Lake International Conference on Small & Medium Business(第11届西湖国际中小企业研讨会 WLICSMB 2009)

会议地点: 杭州

会议语种:英文

页码: 19-21

在线出版日期: 2009-10-25（万方平台首次上网日期，不代表论文的发表时间）