会议专题

The Construction Model of Design Culture for Manufacture Enterprises Based on Product Innovation

In order to improve the product innovation at firmslevel, this paper proposed the construction of manufacturing enterprises R&D culture based on out empirical and qualitative analysis, and concluded that the enterprise R&D culture is the backbone and core for the development of organisational culture and the soul of product innovation The construction of enterprise R&D culture is in urgent need to upgrade Made in China into Created in China. Based on the analysis of the relationship between product innovation and industrial design, the model and the specific path of R&D culture development of manufacturing enterprises were constructed and pointed out in this paper.

enterprise design culture manufacture enterprises culture construction model product innovation industrial design

LIU Guohao

Zhengzhou University of Light Industry, P.R.China

国际会议

The Eleventh West Lake International Conference on Small & Medium Business(第11届西湖国际中小企业研讨会 WLICSMB 2009)

杭州

英文

50-54

2009-10-25(万方平台首次上网日期,不代表论文的发表时间)