Study on Polarization Trend of Sports Apparel Design
Using the method of comparative analysis and market investigation in the research on the trend of sports apparel design, there are two directions in the design which called polarization trend in this paper. With this polarization trend, sports apparel design present to be more fashionable and more professional. This characteristic can make suggestion for the sports apparel enterprise to adjust their product structure and design idea. All of this can enhance the sports apparel enterprises competitive power.
Polarization Sports apparel design Fashionable direction Professional direction
Chen Jing-Yu
College of Textile and Clothing Engineering, Soochow University, Suzhou, 215021, China School of Fashion Design and Engineering, Zhejiang Sci-Tech University
国际会议
上海
英文
1268-1270
2009-05-27（万方平台首次上网日期，不代表论文的发表时间）