会议专题

Green Entrepreneurship, Corporate Social Responsibility and Competitive Advantage: An Interactive Perspective

This study draw on interactive perspective to explore how green entrepreneurship impacts long term competitive advantage of firms and how corporate social responsibility directly impacts and moderate the relationship between green entrepreneurship and long term competitive advantage of firms in Chinese transitional economy. As results, green entrepreneurship and corporate social responsibility will positively impact firms long term competitive advantage, and meanwhile, corporate social responsibility leverages the efficiency of green management driven by green entrepreneurship to facilitate firms long term competitive advantage. This study fills up extent theoretical gaps and makes important managerial implications. (Abstract)

Green entrepreneurship Corporate social responsibility Competitive advantage Transtional economy (key words)

Jianwei Zhang Dong Wang Hao Shen

School of Management and Economics Beijing Institute of Technology Beijing, China School of MBA Communication University of China Beijing, China School of Management Xian Jiaotong University Xian, China

国际会议

2011 International Conference on Innovation and Information Management(2011年IEEE创新与信息管理国际会议 ICIIM2011)

成都

英文

435-438

2011-01-14(万方平台首次上网日期,不代表论文的发表时间)