The Effect and Influence of Information Technology on Enterprise Competitive Strategies
Since the world entered the information and internet era in 1990s, information technology became a new powerful weapons and routes for enterprises to acquire competitive advantages. Information technology has a dramatic impact on enterprises competitive environment and generic competitive strategies. In face of the new operating environment built on information technology, enterprises must assess the situation, keep up the pace of development of information technology, and pay full attention to the application of information technology so as to win a sustainable competitive advantage, so that enterprises remain invincible in an increasingly competitive environment.
information technology generic competitive strategy differentiation strategy focus strategy competitive advantage
DENG Yuhua
School of Business Management, Jiangxi University of Finance & Economics, China, 330013
国际会议
海口
英文
315-319
2010-11-26（万方平台首次上网日期，不代表论文的发表时间）