Effective language policy within global communication

摘要：

In the age of globalization which broadly means international interaction, the idea of global communication conies to the front. Communicating globally implies using intercultural links and involves cultural knowledge of business counterparts as an integral part of global interaction. Language media being an essential tool of global interaction facilitate the process of business communication provided that certain guidelines are taken into consideration.

关键词： business communication global interaction language

作者: N.A.Batova

作者单位: Department of Foreign Languages,Higher School of Economics,Moscow,Russia

会议类型: 国际会议

会议名称: 2010 IEEE 17th International Conference on Industrial Engineering and Engineering Management(2010年IEEE第17届工业工程与工程管理国际学术会议)

会议地点: 厦门

会议语种:英文

页码: 415-417

在线出版日期: 2010-10-29（万方平台首次上网日期，不代表论文的发表时间）