会议专题

LDA based Related Word Detection in Advertising

In this paper, we propose a new method for related word detection in Advertising by combining LDA topic model and word co-occurrence. We use a corpus of BaiduBaike, which is a Chinese Encyclopedia, to calculate the word co-occurrence. Words allocation on topics driven by LDA is used to sort the related words glossary which is obtained by the traditional cooccurrence procedure. We evaluate our method on advertising related word recognition, and the experiments result shows that the method is feasible.

Related Words LDA Similarity Advertising Context Entropy

Xin Jin Huan Xia Juanzi Li

Department of Computer Science & Technology Tsinghua University Beijing 100084

国际会议

2010 Seventh Web Information System and Applications Conference(第七届全国web信息系统及其应用学术会议)

呼和浩特

英文

90-94

2010-08-20(万方平台首次上网日期,不代表论文的发表时间)