Enterprise Reverse Logistics System Constitution and Construction Strategies Based on Demand Chain Management

摘要：

In the product circulation, to strengthen the demand function makes demand chain management increasingly important. Through to grasping the essence of the demand chain management, it exists theory feasibility that the article constructs enterprise reverse logistics system based on demand chain management. Then, the article analyzes the functional modules of enterprise reverse logistics system based on demand chain management, from reverse logistics demand information integration ability and reverse logistics resources conformity ability; Finally, the article puts forward the strategy proposal according to constructing enterprise reverse logistics system under the demand chain management.

关键词： Demand Chain Management reverse logistics Enterprises

作者: LIU Zhenbin MA Yihua

作者单位: School of Business Administration, Hebei University of Economics and Business, China, 050061

会议类型: 国际会议

会议名称: 2010 International Conference on the Growth of Firms and Management Innovation(2010年企业成长与管理创新国际研讨会)

会议地点: 石家庄

会议语种:英文

页码: 423-429

在线出版日期: 2010-10-15（万方平台首次上网日期，不代表论文的发表时间）