Building Business Intelligence Applications Having Prescriptive and Predictive Capabilities

摘要：

Traditional Business Intelligence applications have focused on providing a one shop stop to integrate the enterprise information. The resulting applications are only capable of providing descriptive information viz: standard and ad-hoc reporting and drill-down capability. As part of an effort to provide prescriptive and predictive capability, we demonstrate a new architecture, methodology and implementation. Based on Cognos Business Intelligence plat form and ILOG optimization engine, we showcase a truly predictive application that enables an optimal decision making in real-time analytical scenario.

关键词： Business Intelligence Prescriptive Predictive Optimization Analytics

作者: Chen Jiang David L. Jensen Heng Cat Tarun Kumar

作者单位: IBM T.J.Watson Research, 1101 Kitchawan Road, Yorktown Heights, NY 10547, USA

会议类型: 国际会议

会议名称: 11th International Conference,WAIM 2010(第十一届网络时代管理国际会议)

会议地点: 九寨沟

会议语种:英文

页码: 376-385

在线出版日期: 2010-07-14（万方平台首次上网日期，不代表论文的发表时间）