The Study of fast-food tableware Design based on Semiotics
With the rapid development of economy in China and the acceleration of people’s living pace, Chinese fast food came into a new stage of fast development. However, the western fast food holds most part of the market, and the situation about the development of Chinese fast food becomes even worse. Especially the tableware of Chinese fast food in present market, which can’t embody the characteristic of Chinese fast food, has a bad influence on the development of Chinese fast food. Therefore, this paper proposes a new research direction of the fast-food tableware design which based on Semiotics, and use the semantic difference chart to designate the direction in prophase of the design. Hope to find a scientific and reasonable method andflowfor not only fastfood tableware design but also other products design.
Semiotics Product Semiotics Fast-food Tableware Design
Xiaoqian Ding Zhangping Lu
School of Art Education Jiangsu University Zhenjiang, Jiangsu Province 212013, China School of Art Education Jiangsu University Zhenjiang, Jiangsu Province 212013,China
国际会议
温州
英文
285-287
2009-11-26（万方平台首次上网日期，不代表论文的发表时间）