Spontaneous Design Management

摘要：

The article discussed the product development opportunity and challenges that Chinese small and medium-sized enterprise, which mainly export light industry products, faced under the influence of the financial crisis. And after the product development environments that these enterprises faced were discussed, a mode of spontaneous design management was put forward and analysed briefly. The application of spontaneous design management not only can help the small and medium-sized enterprises pull through this recession but also help them set up big brands and good impression in the international markets. And it also can help China realize the translation from Made in China to Created in China.

关键词： product development industry design Created in China spontaneous design management

作者: Yanli Chen Zijian Liu Xianling Qiao

作者单位: College of art and design Shaanxi University of Science & Technology Xi’an, Shaanxi Province 710021, China

会议类型: 国际会议

会议名称: 2009 IEEE 10th International Conference on Computer-Aided Industrial Design & Conceptual Design(2009 IEEE 第十届国际计算机辅助工业设计与概念设计学术会议 CAID&CD2009)

会议地点: 温州

会议语种:英文

页码: 307-309

在线出版日期: 2009-11-26（万方平台首次上网日期，不代表论文的发表时间）