Consumers’Lifestyle Research and Product Development
With the drastic competitions among the corporations, companies need different thinking to develop new products.The understanding of consumer groups and study of products’fuzzy front end are made use of gradually. Lifestyle, based on the consumers’life experience and value proposal plays an important role during the process of product systematic design and development. This paper will study these corresponding theories based on the consumers’life.
Product Design Product Development Lifestyle Consumer Group Value Proposal
Han Ni
College of Communication and Art Design University of Shanghai for Science and Technology Shanghai 200093, China
国际会议
温州
英文
1259-1262
2009-11-26(万方平台首次上网日期,不代表论文的发表时间)