COMPETITIVE STRATEGY ON MULTI-HOMING IN TWO-SIDED MARKETS

摘要：

The paper set up a hotelling model with indirect network effects to analyze end-users’multi-homing strate gy in two-sided markets. There is an increasing number of end-users who multi-homing to get greater network benefits although platforms’products are compatible. This phenomenon has not been interpreted in network externality. We analyze whether multi-homing and compatibility or not using the model. And found that be cause of all compatibility of platforms is partial, there are many end-users multi-homing even platforms compat ible.

关键词： hotelling model two-sided markets multi-homing

作者: Dawei Liu Qian Li

作者单位: School of Management, Jilin Normal University, Jilin 136000, China

会议类型: 国际会议

会议名称: The Ninth International Conference on Industrial Management(第九届工业管理国际会议 ICIM2008)

会议地点: 日本大阪

会议语种:英文

页码: 433-438

在线出版日期: 2008-09-16（万方平台首次上网日期，不代表论文的发表时间）