会议专题

Understanding Entrepreneurial Strategy through the Work of Lao Tzes Philosophy: A case study of Haier in the Peoples Republic of China

This paper aims to explore the Tao school of thought as it may be applied to modem Chinese business. Using the case study method the Haier Group of companies based in the Peoples Republic of China is examined. The study describes the evolution of the organisation through four distinct phases and reviews the management style and philosophy of entrepreneur Zhang Ruimin who took a small and derelict collective-system-based refrigerator factory and transformed it over a twenty four year period into Chinas top home appliance brand name. The teachings of Taoism are applied to each of the phases the company has experienced during its lifetime.

Tao management Haier Lao Tze

Zhao Wei Mike Turner Zhang Yong

School of management ,university of Jinan ,China ,250022 Graduate School of Management. LaTrobe University ,Vic 3083 Academic Administration,University of Jinan ,250022

国际会议

2009 International Forum of Human Resource Strategy and Development(2009人力资源战略与开发国际高层论坛)

济南

英文

1305-1313

2009-10-24(万方平台首次上网日期,不代表论文的发表时间)