Game Analysis on the Greening Investment of Supply Chain Enterprises

摘要：

The supply chain greening is a “merit in the present age, advantage in the century work. This work can bring us inestimable social benefit and is the only way for human-beings to achieve the sustainable development. The supply chain greening depends on the joint-effort of all the enterprises in the chain, though everyone will make their own greening investment decision as they are independent legal entity. From the perspective of game theory this paper investigates the greening investment decision-making of the supply chain enterprise, analyses the influencing factors, and later provides references for the green supply chain management.

关键词： supply chain greening investment game theory

作者: Jiling Hu Yang Lin

作者单位: Shanghai Economic Management Cadre Institute, China Ningbo Modern Logistics Planning & Research Institute, China

会议类型: 国际会议

会议名称: The Ninth Wuhan International Conference on E-Business(第九届武汉电子商务国际会议)

会议地点: 武汉

会议语种:英文

页码: 2524-2528

在线出版日期: 2010-05-29（万方平台首次上网日期，不代表论文的发表时间）