A Study on the Profit Model of the Port E-Commerce Platform

摘要：

Proceed from the commerce view,a perfect combination of port and e-commerce is the new breakthrough point that would make port income creating. This paper makes e-commerce thoughts and technologies applied for the traditional port transaction,excavates the value on the base of the port e-commerce platform,studies the profit model of the port ecommerce platform on the aspects of competition structure,the key to the success of industry-driven factors,value creation configuration,the core of business,marketing way,the basic and channel of value and so on. Moreover,it builds an evaluating model by using multistage fuzzy evaluation method.

关键词： E-commerce port profit model fuzzy evaluation

作者: WANG Ying-chun ZHANG Lei WANG Lu

作者单位: Management School,Tianjin University of Technology,Tianjin 300384,P.R.China Management School,Tianji Management School,Tianjin University of Technology,Tianjin 300384,P.R.China

会议类型: 国际会议

会议名称: 2009 IEEE 16th International Conference on Industrial Engineering and Engineering Management(IEEE第16届工业工程与工程管理国际学术会议)

会议地点: 北京

会议语种:英文

页码: 333-337

在线出版日期: 2009-10-21（万方平台首次上网日期，不代表论文的发表时间）