Scenario-based Affective Design for Product Ecosystems
An important issue in todays industry is design and innovation that accommodate customers affective needs. This gives rise to the emerging trend of design for product ecosystems, where an ecosystem is expected to convey more added-value than single products. However, existing studies in this field lack a comprehensive formulation and design methodology of product ecosystem that effectively includes the customers affective experience in the loop. In this regard, this research proposes a scenario-based design approach to assist the design of product ecosystems for addressing customers affective needs. A comprehensive formulation of the infrastructure of product ecosystem is presented. Next, various scenarios are designed to facilitate the elicitation and fulfillment of customers affective needs. The scenario-based design approach includes three major steps, namely, (1) scenario construction, (2) scenario deployment, and (3) scenario evaluation. Data mining techniques are used to find the interrelations between customers response and the design elements of product ecosystems. Such interrelations provide useful guidelines for product ecosystem design. The proposed method is applied for vehicle ecosystem design focusing on the features of the car product. It is proposed that the concept of ecosystem is an innovative step toward affective engineering and the scenario-based approach is appropriate to include the customers experience in the product design and evaluation cycle so as to achieve high added-value.
Q.L. Xu M.G. Helander
School of Mechanical & Aerospace Engineering,Nanyang Technological University, Singapore, 639798 School of Mechanical & Aerospace Engineering, Nanyang Technological University, Singapore, 639798
国际会议
17th World Congress on Ergonomics(第十七届国际人类工效学大会)
北京
英文
1-9
2009-08-09(万方平台首次上网日期,不代表论文的发表时间)