会议专题

The Relations between Subjects’ Affects and Judgment of Aesthetics for Icon-Background Colour Combinations

The average score of subjects ratings for a specific system interface to generalize subjects aesthetic preference for the interface system might be not appropriate because the physical prototypical exemplars of objects might not play a determinant role in judging beauty, but the pleasure prototypes presenting affective meanings of the objects. When subjects like the affective meanings of objects, the objects are judged beauty. The purpose of this study is to explore the affective meanings and its properties. The Regression analysis and Factor Analysis are used in the experiment to find out affective meanings form 29 adjective pairs, affective meanings, boiled down from more than 100 adjective pairs collected from journals, catalogues, books and websites. The result shows that there are two kinds of affective meanings: High-consistent and Low-consistent affective meanings. In High-consistent affective meanings, both the strength of affective meanings and the aesthetic rating scores for color combinations are significantly correlated for all subjects. Otherwise, the affective meanings are called Low-consistent affective meanings. Two types of High-consistent affective meanings are found in this study. First, Value Affective Meanings refers to those affective meanings related to subjective values of subjects on judgment of beauty. Second, Disinterestedness Affective Meanings refers to the affective meanings related to design principles determining their judgment of beauty without any interest. Also, 20 affective meanings are Low-consistent prototypes which can be distinguished into three types of affective meanings: Action Affective Meanings, Practicality Affective Meanings and Temperament Affective Meanings.

Shih-Miao Huang Wu-Jeng Li

National Formosa University

国际会议

17th World Congress on Ergonomics(第十七届国际人类工效学大会)

北京

英文

1-9

2009-08-09(万方平台首次上网日期,不代表论文的发表时间)