DEVELOPMENTOF DECISION MAKING APPROACH By COMBINATION OF AHP AND UTILITY FUNCTION METHOD
In the quality management field, Kanos quality model is widely known as to quantify the types of quality elements of products/services. In conversion of customer requirements into quality elements, it is important to clarify the types of quality elements because a greater value in quality elements does not necessarily satisfy the customer requirements. Kano has proposed quality model where required qualities are classified into attractive qualities, one-dimensional qualities or must-be qualities. In case of product development process, it is beneficial to ascertain the classification category of a required quality under Kanos quality model. This paper discusses the decision making method which is able to clarify the quality model of product and to select a product with the highest customer satisfaction. The developed method in this study is to combine AHP and utility function method. A case study of selection of faucets in the water supply space is carried out and the interesting findings are obtained through this method.
decision making AHP utility function quality model
Yasutaka Kainuma Nobuhiko Tawara
Tokyo Metropolitan University, 6-6, Asahigaoka, Hino, Tokyo 191-0065 JAPAN Musashi Institute of Technology, 1-7-27, Ogigayatsu, Kamakura, Kanagawa 248-0011 JAPAN
国际会议
上海
英文
1-6
2009-08-02（万方平台首次上网日期，不代表论文的发表时间）