Service Competition between Supply Chains in a Market under Demand Uncertainty

摘要：

Based on demand uncertainty and from the perspective of the core enterprise, this paper studies the behavior of service competition between two supply chains, each consisting of one wholesaler and one retailer. We discuss the optimal service strategy of decentralized and centralized supply chain using game-theoretical concepts, and analyze the influence of demand uncertainty to the profit of core enterprise. The result illustrates that centralized decision may enhance competitiveness and reduce profit of manufacturer, but customer can benefit from it.

关键词： competition demand uncertainty service level supply chain

作者: Di Xiao Bo Wu Yunhong Hao

作者单位: College of Business Administration,Zhejiang Gongshang University,Hangzhou 310018 China

会议类型: 国际会议

会议名称: 2009 6th International Conference on Service Systems and Service Management( 2009 第六届服务系统与服务管理国际会议)

会议地点: 厦门

会议语种:英文

页码: 358-362

在线出版日期: 2009-06-08（万方平台首次上网日期，不代表论文的发表时间）