The Analysis of Time-cost in Online Auction

摘要：

Nowadays, auction has been widely acknowledged as an effective way to estimate value by market. As determined by the characteristic of the Internet, auction mechanism of online auction is inevitably distinct from the traditional auction. As a current auction, English auction is applied on auction website, and the auction mechanism is combined with timing-auction and minimumadding, but it ignores time issue, therefore this mechanism dont suit for impatient bidders who have a high time-cost during the auction duration. The function of BUY IT NOW is always not a good solution for buyers because of higher trade price This article analyzes the effect of time-cost during the auction duration It also improves the traditional mechanism and optimize the resource distribution to suit impatient bidders.

关键词： Auction Mechanism Jump Bidding Online Auction Time-cost

作者: Lifang Peng Congming Cai Ruey-shin Chen

作者单位: School of Management,Xiamen University,Xiamen,P.R.China Department of Information Engineering,Kinmen University of Science and Technology,Taiwan

会议类型: 国际会议

会议名称: 2009 6th International Conference on Service Systems and Service Management( 2009 第六届服务系统与服务管理国际会议)

会议地点: 厦门

会议语种:英文

页码: 694-699

在线出版日期: 2009-06-08（万方平台首次上网日期，不代表论文的发表时间）