Tour Guide Service Curriculum Reform of Higher Tourism Education Based on KAP Mental Pattern

摘要：

According to the questions presented in the related research on Tour Guide Service curriculum, this paper proposes the students mental pattern as the urgent educational reform of the curriculum based on the Fifth Discipline. After analyzing the students study psychology characteristic of the higher tourism education, unifying the curriculum characteristic of Tour guide Service and the paper discusses the curriculum reform based on the KAP mental pattern and constructs the transformations of the course through the teaching content, the teaching subject, the teaching method and the teaching evaluation systemically.

关键词： the KAP mental pattern the curriculum reform of Tour Guide Service

作者: YANG Lijuan

作者单位: Institute of Management, Chengdu University of Information Technology, P.R.China, 610225

会议类型: 国际会议

会议名称: 2009 International Conference on Education Management and Engineering(2009教育管理与工程国际研讨会)

会议地点: 河南焦作

会议语种:英文

页码: 585-589

在线出版日期: 2009-06-01（万方平台首次上网日期，不代表论文的发表时间）