Analysis of the Value Innovation Strategy for Small and Medium Enterprises

摘要：

This paper dissects the basic connotation of the value innovative strategies, analysis of this strategic thinking to the inspiration for the development of small and medium enterprises(SMEs), makes SMEs way to implement this strategy, and comes to the conclusion that through the implementation of value innovative strategies and the thinking beyond the scope of traditional competition, SMEs can find ways to break the conventional value innovation so as to get the rapid development.

关键词： small and medium-sized value innovative strategy

作者: ZHANG Xin

作者单位: School of Business, Jianghan University, Wuhan, P.R.China, 430000

会议类型: 国际会议

会议名称: 2009 International SME Development Forum(2009 中小企业发展国际论坛)

会议地点: 北京

会议语种:英文

页码: 53-57

在线出版日期: 2009-10-01（万方平台首次上网日期，不代表论文的发表时间）