会议专题

Improvement Strategies of the Learning Website Based on Value Chain Model

In order to solve single operation mode, weak profitability and low customer loyalty problems of the learning website, some improvement strategies based on value chain model analysis are put forward in the paper. Value chain analysis is an effective tool to research the enterprises competitiveness. By studying value chain, the method to improve the competitiveness of the learning website can be found. In the paper, the research focuses on enhancing the cooperation capacity of enterprises by the supply chain, consolidating the core competitiveness by the value-added chain and increasing customer loyalty and customer value by the output chain. Based on value chain model, the improvement strategies for the learning website is presented, which gives a practical guidance.

the learning website value chain improvement strategies

Bijun Qu Jiaxian Zhao

School of Economics and Management Southeast University Nanjing, China

国际会议

2009 International Conference on Management of e-Commerce and e-Government ICMeCG 2009(第三届电子商务与电子政务管理国际会议)

南昌

英文

40-43

2009-09-01(万方平台首次上网日期,不代表论文的发表时间)