Personalized Tourism Information System in Mobile Commerce
With the development of wireless networks and mobile terminals, mobile commerce has become a research hotspot in recent years for its commercial value and has been considered to be significant supplement and potential substitute of traditional e-commerce. Tourism, which has the feature of mobility, is a typical mobile commerce application. In this paper, we propose a RFID and personalized recommendation based tourism information system. In this system, RFID tags together with RFID readers provide user identification. And implicit feedbacks (including operations on short messages and web pages, and user locations and purchase records) based recommendation improves information retrieval efficiency and user satisfaction greatly. System overview and issues on RFID, personalized recommendation and scalable multimedia coding in proposed tourism information system are discussed respectively. Furthermore, some possible future work is presented.
mobile commerce tourism information system RFID implicit feedback personalized service
Zheng Wan
School of Information Technology Jiangxi University of Finance and Economics Nanchang, China
国际会议
南昌
英文
387-391
2009-09-01（万方平台首次上网日期，不代表论文的发表时间）