Price-making for the Third Party Logistics Service
The pricing mode of the third party logistics (TPL) enterprises is a most important factor in competition in a way. A good price-making can not only help the logistics corporations reduce the costs, gain profits and win the customers’ faith, but also consolidate or expand the market share and get the competition advantage. With the analysis of four factors: cost, pricing objective, demand and competition, a basic model of price-making for logistics service is constructed based on logistics service cost. Then two concepts level of logistics service R and variable of competition degree Φ are instructed to build a more fitting model- the model of cost-oriented price-making for logistics service. In succession, an example of ANDE (a TPL corporation in China) bidding to Kerry Oils & Grains Tianjin project is applying the model to make the price of logistics service.
cost-oriented level of logistics service variable of competition degree price-making model
Xing-jian Zhou Hui-yuan Jiang Deng-feng Wu Li-hua Cai
College of Economics & Management, Wuhan University of Science & Engineering; Wuhan, Hubei Province, School of Transportation, Wuhan University of Technology (Yu Jia Tou Campus); Wuhan, Hubei Province, College of Economics & Management, Wuhan University of Science & Engineering; Wuhan, Hubei Province, Engineering and commerce College of South-Central University for Nationalities; Wuhan, 430070, Hubei
国际会议
The Third International Conference on Operations and Supply Chain Management(第三届运营与供应链管理国际会议)
武汉
英文
629-634
2009-07-28(万方平台首次上网日期,不代表论文的发表时间)