Key Tactics of Porter’s General Strategies: Empirical Study of Jiangsu Manufacturing Industry

摘要：

We analyzed the data collected from the 216 firms in Jiangsu manufacturing industry, probed into key tactics that had significantly positive impact on firm performance for Porter’s general strategies. In the mean while, we also investigated evolution of key tactics following firm’s lifecycle. The results are that: each general strategy has one or several key tactics, these key tactics are different for achieving finance or market performance. Key tactics evolve along with firm’s growth; most of their intensity have significant difference and go up gradually.

关键词： Competitive Strategy Key Tactic Firms Lifecycle Evolution.

作者: SHI Shenglin JIA Chuangxiong REN Juan

作者单位: School of Economy & Management, Nanjing University of Aeronautics and Astronautics, Nanjing, 210016 Binjiang College, Nanjing University of Information Science and Technology, Nanjing, 210044 School of Economy & Management, Nanjing University of Aeronautics and Astronautics, Nanjing, 210016

会议类型: 国际会议

会议名称: 2009 International Institute of Applied Statistics Studies(2009 国际应用统计学术研讨会)

会议地点: 青岛

会议语种:英文

页码: 1-8

在线出版日期: 2009-07-25（万方平台首次上网日期，不代表论文的发表时间）