A Study on the Service Quality and Customers Satisfaction of the Security Companys Home Trading System

摘要：

This study tried to research the home trading systcm(HTS) using the Internet in order to grasp how home trading system influence the customer satisfaction and loyalty.For this purpose,this study examined relevant literature,performed a survey,and employed statistical methods to analyze data.The result of this study shows:(1) the quality factors of HTS significantly affect customers satisfaction but do not significantly affect customers loyalty to HTS and (2) the quality of HTS plays an important role in improving customers satisfaction loyalty to security companies.

作者: Yong-Hwi Noh Eun Ju Jang Seo Wook Lee

作者单位: Dept of Mgmt,University of Nebraska-Lincoln,USA Kyonggi University,Seoul,Korea

会议类型: 国际会议

会议名称: PAN-PACIFIC CONFERENCE XXVI(“战略创新、协作融合泛太平洋管理学会第26届年会)

会议地点: 深圳

会议语种:英文

页码: 181-183

在线出版日期: 2009-06-01（万方平台首次上网日期，不代表论文的发表时间）