A Research of Participants Behavior in Online Auctions

摘要：

First, we analyze the classification of online auction bidders behavior and their characteristics, and then discuss the influence of bidding ending rules based on time and activities to bidders behavior. The setting of auction parameters such as lot size, open bid, final bid and bidding increment etc., which affects participants behavior is discussed too. At last, we point out the influence of collect fees to the participants, and indicate how to choose appropriate behavior strategies under different auction environment.

关键词： online auctions behavior of participants bidding

作者: Zhengwei Huang Ting Yang Yaobin Lu

作者单位: College of Economics & Management, China Three Gorges University, Yichang, 443002, China College of Management, Huazhong University of Science and Technology, Wuhan, 430074, China

会议类型: 国际会议

会议名称: 第八届武汉电子商务国际会议(The Eighth Wuhan International Conference on E-Business)

会议地点: 武汉

会议语种:英文

页码: 57-62

在线出版日期: 2009-05-30（万方平台首次上网日期，不代表论文的发表时间）