E-commerce Developing Strategy Study Based on Knowledge Management

摘要：

E-commerce faces a higher-level challenge brought by knowledge economy, therefore, it is important to formulate a new developing strategy of e-commerce through the introduction of Knowledge Management(KM). This paper discusses the relationship between KM and e-commerce, points out that it is very necessary to introduce KM into e-commerce. Afterward, on the basis of analysis of knowledge contents concerned in e-commerce, it proposed the KM-based developing strategy of e-commerce from three aspects: the premise of development, the developing path, and the guaranteeing measure.

关键词： knowledge management electronic commerce developing strategy

作者: Jiani Wu Yiming Zhao Lixin Xia

作者单位: Department of Information Management, HuaZhong Normal University, Wuhan, 430079, China

会议类型: 国际会议

会议名称: 第八届武汉电子商务国际会议(The Eighth Wuhan International Conference on E-Business)

会议地点: 武汉

会议语种:英文

页码: 302-307

在线出版日期: 2009-05-30（万方平台首次上网日期，不代表论文的发表时间）