The Application of the Entropy Weight Theory in Selecting Futures Brokering Companies

摘要：

This article describes the basic conditions of Chinese futures brokering companies in the context of the financial crisis-affected commodity futures market, makes a comparative analysis on the traditional methods for evaluating futures brokering companies, uses the entropy weight theory to analyze the selection process of random sampling enterprises from the first 100 enterprises in the ranking of futures brokering companies by agency trading volume in 2007 by the measure of such five characterization factors as state of standardization, reliability of transactions, information analysis capability, individualized service and systematic service, and thinks that this method makes full use of various evaluating indicators for decisions, considers the interrelationship between each indicator, and is helpful for improving the accuracy and scientificity of decisions.

关键词： Entropy weight theory futures brokering company characterization factor

作者: Wu Fei Wang Chun-hud Jiang Too

作者单位: School of Business, Beijing Wuzi University, China Dalian Commodity Exchange, China School of Business, Beijing Wuzi University, China

会议类型: 国际会议

会议名称: 第八届武汉电子商务国际会议(The Eighth Wuhan International Conference on E-Business)

会议地点: 武汉

会议语种:英文

页码: 1566-1571

在线出版日期: 2009-05-30（万方平台首次上网日期，不代表论文的发表时间）